A Growth Hacker’s View: The Future of Speaker Invitation and Engagement Process

A Growth Hacker’s View: The Future of Speaker Invitation and Engagement Process

Video conferences, business networks, and community activities are becoming increasingly popular with each passing day. According to Global Market Insight, the video conferencing market reached USD 14 billion in 2019 and is expected to increase at a CAGR of more than 19 percent between 2020 and 2026. But as these meeting methods scale new heights, the process of selecting the speakers and sending invitations is becoming increasingly complex.

Furthermore, in such a jumble of speaker selection and invitation, it is not easy to maintain pace with the audience and keep them engaged while ensuring that they have a great experience at your event.

So, how can you be sure that you invite the right person to speak at your event? How about keeping the audience interested all the way through?

Check out this article for some helpful tips!

The future of speaker invitation and engagement process

As an event organizer, for weeks, you might have been scratching your head and pulling your hair out, trying to organize the best event possible. Do you want to start a new event? Are you having trouble lining up speakers for your annual user conference? Are you worried about their interest in your event, wondering how to keep them engaged after your tiring effort of selecting them? Below are some points that can come in handy for you.

Speaker Curation

Although reaching out to speakers who have been in the spotlight for a long time may be enticing, they may not be the best fit for your event. For example, a finance speaker may not be the right choice for your cultural event. In that case, you must find a speaker who aligns well with your event’s purpose, has a clear personal brand, and an established following. Since they play a vital role in promoting your brand, you can find someone who has a strong command of the subject discussed at your event and can capture the crowd’s attention with their presence.

Speaker Engagement

Speakers are often busy and find it challenging to make time to speak at events, but what motivates them to make time anyway? Is it the spectators or the money? Many speakers admit it is more about a crowded room than about money. Large crowds boost their enthusiasm and excitement. Being among the people prompts them to give the best speeches and elicit maximum reactions. As an event planner, you must recognize that people attend events based on their desires, identify these and meet them to build a good rapport with them. It will help you to build a bond with your speakers and reach the appropriate audience.

Speaker Engagement

Speaker Presentation Alignment

Events are primarily about content and less about the discussion. Although this has remained a constant at all events, what has not is the structure and alignment of content presentations. Speakers are the highlight of an event. Their expertise in the topic of discussion, views, and presentation style will be what draws the crowd to your event. As an event planner/organizer, your job is to curate their presentation to benefit both the speaker and the audience. If executed well, you can keep your speakers happy and they more likely to make time for your next event as well, helping you to build a long-term relationship with them.

Speaker presentation

Speaker invitation process – what should you keep in mind?

When it comes to inviting speakers, various event promoters take different approaches. Some people use speakers associated with well-known companies (this is particularly true of large marketing conferences). Others prioritize storytelling and demand that their speakers be skilled storytellers. Others seek out long and meaty presentations, while few seek quick hits that keep the pace going. Here are three primary steps you must follow while approaching any speaker.

  • Selection: Your first step will be to make sure that the speaker is right for your event. However, it is a bit tedious, but different event management software like Speaker Engage can come in handy.
  • Invitation: Make your speaker invitation as simple as a standard mail or a phone call confirming the speaker’s availability. A lot rides on the success of the event and inviting the right people is key here. It is hard to verify all facets of the speaker, but there is nothing more intimidating than having the event fail. If you have over ten invitations, consider using the Speaker Engage speaker invite workflow to automate the entire process and get things done easier.
  • Acceptance: As soon as the speaker accepts the invitation, send them a thank-you note, along with the event schedule and procedure, so that the speaker is aware of the event process and has enough time to prepare.

Speaker Invitation

Speaker Engagement and Management

Nothing is more thrilling than getting your event in the limelight with a well-known speaker but finding the right speaker for your event, managing their requirements, and then keeping them involved in the event process is an onerous duty. Speaker Engage plays a vital role in reducing these burdens for you. Its various features will be of great help to you. Let us check out how these features are ingenious in speaker engagement and management.

Invitation

The invitation should be as simple as a formal mail or a phone call confirming the speaker’s availability. If the event is significant and more speakers are invited, manually doing it is tricky. You will have to search for the best emailing platform to ease your task in such a case. Well, not anymore. Speaker Engage, an all-in-one online event management software, can be your lifesaver. It helps you save your time in the creation and advance scheduling of your emails and provides you the option of sending a customized bulk message.

Profile Data Collection

Post speaker selection, it’s time to collect all important data about the speaker. With Speaker Engage, you can easily do this task; the tool offers an auto-generated application form, which you can send over to the speaker to fill. This way, the task of creating the form and filling data is off of your shoulder.

Content Management

Speaker Engage functions as a centralized content management tool, allowing you to store all related documents and files in one place. You can also request and save materials such as speaker profiles, abstracts, and presentations to each speaker and session profile. In addition, you can use the Resource Tracker to store resources such as contracts, analysis papers, and flyers so that all team members have access to them.

Speaker Readiness

With Speaker Engage software, you can provide speakers with all of the information they need to prepare for their content presentation. If you use this event management tool, you won’t have to worry about sending information individually because the software provides you with features like Bulk Notify, making sharing details more manageable.

Communication and Promotion

The Speaker Engage is helpful as an email marketing tool. It allows you to create email templates, which can then be used to fill out email forms. You can send emails individually or in bulk and can also schedule them in advance. The tool also assists you in creating personalized social media templates, which is critical for your event to reach your audience through different channels and aids you in acquiring more attendees.

Summing-up

Regardless of the type of event, almost every potential event will be held online, with speakers coming from everywhere globally. As a result, a powerful management tool would be your best bet to keep things sailing smoothly.

A futuristic tool that also serves to build communities. It engages both the speakers and the audience because engagement is a two-way street, ensuring a positive experience for all attending your event.

Speaker Engage is a suitable partner for all these tasks. It is not just an event listing platform but has multiple functionalities like speaker management, sponsor management, content management, and more. Underneath the creativity lies the future of innovation, and Speaker Engage is well ahead of its time.

Try a 100-day free trial package of Speaker Engage to feel the actual change of hosting and organizing a virtual event.

How Speaker Engage Was Used for WIC Digital Summit 2021

How Speaker Engage Was Used for WIC Digital Summit 2021

Virtual events can be challenging to organize. It is not just about putting together a line-up of speakers and throwing a show together at the last minute. Sometimes, organizing virtual events requires more time than physical events. It is certainly challenging but it is achievable, and moreover it is thrilling.

Speaker Engage is the perfect tool for optimal event management since it is based on the idea of one-software for all. It is a cloud-based, fully integrated platform for curating speakers, supporters, and knowledge groups. Via centralized content management and automated workflows, the platform makes organizing and executing events simpler. Doesn’t that sound exciting?!

The WiC group utilized the Speaker Engage platform effectively to conduct their annual Summit. Let us see how this fantastic tool helped them in the smooth conduction of the event.

With an Aim to Empower Female Tech Entrepreneurs and Society

Women in Cloud (Or WiC) has been on a mission to encourage, motivate, and drive the growth of women-led technology companies since its inception. Every year, WiC organizes a summit where people from the tech industry come together to share their experiences. This year’s summit revolved around creating a transformative community of women leaders, entrepreneurs, and allies focused on global economic access and collective influence.

Women in Cloud (WiC) and Speaker Engage

The COVID havoc was on the horizon, and the situation was tense. Still, the WiC group’s determination to deliver what they promised encouraged them to look for an appropriate conference management software that could fulfill their needs. As a result of their research, the WiC team came across Speaker Engage, which met their needs more than efficiently. Speaker Engage’s unique features were enough to attract the attention of the group.

Let us look at some of the features that helped WiC successfully wrap up its Digital Summit 2021.

User Management

The Summit was aimed at transforming the global narrative, using the skills and abilities of countless leaders. Speaker Engage allowed the entire community to collaborate remotely, that too in real-time, to deliver the Summit message clearly. Furthermore, event organizers collaborated with all event stakeholders, including volunteers, vendors, and others interested in transportation and technology.

Speaker Management and Curation

Since the event took place online and the speakers wanted to offer their content through a medium that can do seamless content management, Speaker Engage was their best choice. The tool’s speaker curation and management features assisted the Summit in meeting its objectives. The tool also made it easier for the organizers to choose the right speakers for the Summit, with the help of the unique Influential Score feature it offered.

Speaker Management and Curation

Managing Data

Without a place to store vital data, no event planning is complete. Speaker Engage includes a Resource Tracker that can manage all of your event-related tools. You can also sort the tools into categories based on your preferences. The tool alleviated the burden of data storage and management, allowing the event to run smoothly. With the centralized location Speaker Engage offered, everyone (including the speakers, sponsors, organizers, and even the attendees) got access to the available data.

event planning

Seamless Communication

Anyone who has used Speaker Engage is familiar with the flawless structure that helps organizers, speakers, and sponsors communicate. This aspect of the tool caught the organizers’ attention because there were too many speakers, organizers, and sponsors to handle all the while ensuring the Summit ran hassle-free. The communication happened seamlessly and was one of the biggest reasons for the grand success of WiC Digital Summit 2021.

Sponsor communication

Social Media Attention

The Summit was happening online, and the organizers were worried that it would turn into a word-of-mouth affair. Speaker Engage helped Summit facilitators in this mission. With customizable tools, organizers built social media campaigns, added videos, uploaded photos and other details, then delegated team members to review responses. The social media planner and calendar made it easier for promoters to scale their social media campaigns.

social media planner

Event Directory

There is an Event Directory on Speaker Engage. While this feature is a premium one, it can help elevate any virtual event. The feature caught the summit organizers’ attention, and they made the most of it. The organizers used this functionality to boost attendance. They also utilized this feature to gain premium status, taking their event to another level.

virtual event

Summing Up

Unlike other organizations with ‘special sessions’ for women, WiC realized they had to go deep and wide. They needed tech leaders, female entrepreneurs, community leaders, and organizations all at one place to influence and provide long-term solutions that benefits hundreds, if not thousands, of people.

Using Speaker Engage aided the Summit’s success, achieving a high Return on Investment (ROI).

Speaker Engage is a multi-faceted tool developed by event organizers for event organizers to make their lives easier. With Speaker Engage, organizing and advertising virtual events is effortless, allowing team members to take charge and accountability, making way for consistency and transparency during the planning process.

If you need expert advice or assistance in organizing your event, please email us at support@speakerengage.com, and we will be happy to assist you in putting together the event of your dreams!

ROI Planning and Realization for Virtual Events

ROI Planning and Realization for Virtual Events

Achieving your virtual event’s goals can be defined as success. But how do you get to know if your event achieved the event’s goals? How do you calculate the return on investment (ROI) of your event, which will help you learn whether your event produced the results you anticipated or not?

Curious?

Speaker Engage team hosted a webinar on the planning and realization of Return on Investment (ROI) for virtual event. The group of experts – Chaitra Vedullapalli, Erin Northern, Raisa Noelle, Samira Rehman – went to great lengths to clarify the intricacies of ROI and its advantages.

The committee addressed their most recent event, the WiC Digital Summit 2021, to explain how they used the best practices to achieve a positive outcome.

Deeper into the discussion, the panellists discussed the attendee’s perspective and what they expect from an online event or webinar. The experts explained their efforts on producing high-quality content, as the content is the lifeblood (ROI) of every successful event.

Key Takeaways

  • Enabling Value: Value addition is something that all virtual event attendees search for. If the event adds value to their time spent, they will likely attend the company’s other activities.
  • Platform selection: The webinar addressed the proper platform selection process, where it was unanimously agreed that creating an inviting environment where all attendees feel comfortable and engaged is critical. The platform is significant for customer engagement and is a strong return on investment (ROI).
  • Social media: Social media is at the forefront of today’s marketing environment. Creating sharable social media posts were critical. The advantages and disadvantages of social media was discussed in depth as it is one of the locations where the event is advertised. Social media is expanding the event’s reach and assisting in achieving a strong Return on Investment (ROI).
  • Event layout and formation: If the event organizers focus on their proper event channelling and formation, they can gain good return (ROI) and a successful event.
  • Event’s timing: Choosing the right time will help you calculate your event’s ROI more efficiently. The event should not be held prior to lunchtime, too early in the morning, or too late at night.

There were several issues that the panel discussed and clarified on how to efficiently deal with them using the proper approach. The primary aim of the webinar was to assist event planners in finding their event’s blind spot and figuring out how to get out of it as easily as possible.

Speaker Engage and Speaker Management

The panel discussed on how speaker management plays a crucial role in the success of any virtual event. The reach of the event will soar to new heights if the coordinator chooses a well-informed and accomplished speaker for his/her event. A speaker who is going to address the event can advertise the event from his/her social media and entice more participation, which would help the event.

Speaker Engage, as a platform as well as a communication tool, helped the event facilitator organize their event quickly and efficiently. To make an organizer’s life more straightforward, the platform serves all on one plate. With its robust marketing features like bulk emailing and social media promotion, the Speaker Engage minimized event coordinators’ efforts in its publicity.

The webinar was more than just a meeting of prominent voices; it also implemented a game-changing concept for the event planning and organising environment. The panellists shared their perspectives, which are vital to any event’s performance when it comes to producing a healthy Return on Investment (ROI).

Watch the full webinar to get deeper understanding.

Hurry! Speaker Engage™ is available on AppSumo for $99 for a limited time only

Hurry! Speaker Engage™ is available on AppSumo for $99 for a limited time only

We are happy to announce that the Speaker Engage™ Web App is now available on AppSumo as an exclusive one-year deal.

For a limited time only, you can purchase an all-inclusive one-year subscription of Speaker Engage™, for just $99 (regular price $3,995). Here’s the AppSumo link to the offer.

 

Don’t miss this opportunity to experience one of the best event planning and execution application on the internet that has advanced features such as content curation, content management and communication management with speakers and sponsors.

Also included are features such as agenda management, social media content management, dashboards, and more. Here’s a sneak peek into the offer.

What is Speaker Engage™?

Speaker Engage™ is a cloud-based event platform to minimize manual tasks and automate workflows throughout the event planning process, particularly around engaging speakers and event talent. It consolidates event planning tasks, speaker and sponsor curation, and communications in one place. It is designed to enable micro-actions that planners can perform efficiently and quickly.

Why you need Speaker Engage™

  • Curate all your speakers from one place

Speaker Engage™ is an organizational tool that allows planners to manage their speakers, sponsors, and event resources in one place. It is a fully integrated, cloud-enabled platform that can help event organizers and planners centralize their event planning and execution to perfection, reducing time wastage by 40% and turning them into rock stars.

  • Organize your content through dashboards

Speaker Engage™ includes speaker, sponsor, and master dashboards to view data that you’ve collected in each of these categories at a glance. It also assists with the process of soliciting, selecting, and managing speakers and sponsors.

  • Manage content using action and resource trackers

Speaker Engage™ comes with action and resource tracker functions enabling planners to view their to-do lists and incorporate all relevant event documents within the platform. Communications with all speakers and sponsors can be managed through the platform. The system is also compliant with major data security regulations, including GDPR and PII.

Don’t forget, Speaker Engage™ takes the chaos out of planning and executing. Here’s a list of features included in the AppSumo offer.

About Speaker Engage™

Speaker Engage™ allows planners keep track of various aspects of speaker and sponsor coordination in one place. The app also comes with functionalities like email marketing and agenda management. It aims to save planners time on day-to-day tasks by facilitating micro-actions, while allowing for efficient workflows within a team.

We hope you will enjoy this offer as much as we loved giving it to you. See you on the other side!

Top 6 Event Management & Planning Software for Virtual Events

Top 6 Event Management & Planning Software for Virtual Events

An efficient event management software is an ideal friend for all event planners. A couple of years ago, most events were physical, and there was no room for virtual ones in most cases.

Right from planning to execution, every bit of this process used to be manually done, and hence it cannot assure you an error-free organization. COVID-19 had fastened digitization of vertices in general. People and organizations are searching for efficient event management tools that can save time, keep them organized, and take care of even the minutest of details.

Now that the scenario has changed completely, plenty of event planning and marketing software is available in the market. There are platforms with customizable properties enabling us to design and plan our event as per our specifications. And the challenge is to identify and choose the right software that satisfies our requirements in the best possible way.

Let us take a look at the top six event management & planning software available in the market.

Aventri

Aventri is an ideal event management software for any event planner or marketer managing anything from small staff meetings to huge conferences. This software is very flexible. It can power virtual, hybrid, and in-person events efficiently. So far, it has successfully delivered over three lakh events and is recognized as one of the top event management software of 2020.

Aventri has elaborate features with all the critical elements needed for seamless event planning and execution with minimal effort. Each specific component has multiple subdivisions, making it the go-to platform for all kinds of events.

Speaker Engage

Uncomplicate event management with Speaker Engage. As a fully integrated, cloud-based platform Speaker Engage helps event planners find and engage speakers and sponsors with engaging communications, content, and logistics to remove the chaos from event planning and execution. The platform offers solutions to event organizing challenges using its intuitive and well-thought-out functionalities.

Speaker Engage is designed and built as a platform to cater to the daily needs of planning and orchestrating events. Through an automated workflow and dashboards, you gain seamless communication that increases your productivity. Creating and centrally managing ongoing interaction with this robust curation platform will help you build valuable relationships, genuine partnerships, and collaborations that bring great ideas to life.

Speaker Engage is the right partner to manage your virtual event flawlessly and seamlessly. The software can be used as your event planner, and its in-built functionalities can ensure smooth communication between your speakers and sponsors. It lets you keep track of the many aspects needed to coordinate the speakers and sponsors in one place. While it includes various functionalities like email marketing and agenda management, seamless and effortless communication, and assured data security, centralized content management forms the platform’s backbone.

Eventsquid

Eventsquid is one of the popular event management platforms that can take care of virtual events that are ideal for operating any event during the global pandemic where a physical gathering is impossible. It has a simple UI which makes it a user-friendly software for both hosts and attendees. Eventsquid is featured in the top 20 event management software of 2020 and is the best ease of use event management software of 2020.

The software features of Eventsquid include registration, event booking, event management, and meeting. All the mentioned features have sub-sections that facilitate hassle-free event planning, even for first-time users. An event manager can plan and organize multiple events within the platform. It is a paid platform, and they do not have a free version, yet a free demo is available.

Eventbrite

Eventbrite is a robust event planning software with a range of personalized tools. An event planner can use it to organize all kinds of events in a jiffy. Users are given an option to enhance their events by actively encouraging them to think ahead and schedule critical tasks and dependencies.

Eventbrite does not charge for free activities, whether small or massive. The platform provides a comprehensive range of tools and features that make it effortless for anyone familiar with basic computer knowledge to develop, promote, and manage their events.

The platform helps users plan and organize every detail, including promotional activities, before the event. Eventbrite allows the organizer to create and share event promotion and activities on different social media platforms. They can also take care of real-time tracking of all the events integrated with other websites with ease. These activities are managed through a single dashboard, which provides all of the event’s associated updates.

Whova

Whova is a simple yet powerful mobile event app backed by advanced technologies to improve the overall experience. They have separate apps for networking and event management systems, respectively. The Whova app brings intelligent networking to all the events, and the Event Management System brings the mastery of your event app to your fingertips.

This award-winning mobile event app’s Event Management System provides seamless data importation from Eventbrite and other registration systems, comprehensive scheduling and management, and personalized event logistics insights along with exciting add-ons such as sponsorship listings and file sharing.

Whova enables your event to look classy and trendy with cutting-edge technologies of event management. Organizers get to engage the attendees with an immersive event experience.

Boomset

Boomset is the perfect platform to create a virtual or hybrid event experience. It has a web and mobile platform for easy ticketing sales, live streaming and pre-recorded sessions, live chat, private Q&A, etc. It is a trusted and popular event management platform amongst event planners, marketers, event and marketing agencies, IT departments, HR professionals, and many more for end-to-end live and virtual event solutions.

The dashboard with an elaborate subcategory for virtual events makes it a perfect event management platform in the current scenario. Boomset can complete your registration process smoothly and seamlessly for attendees. It has a few interesting extra functionalities, like asking custom questions at check-ins, making every registration personnel’s job much easier.

Now that we have shared a comprehensive list of event management platforms and apps convenient for events of different nature, the event’s success lies in planning with the help of an ideal platform that suits your demands.

A Webinar on Understanding ROI Planning and Realization for Successful Virtual Events

A Webinar on Understanding ROI Planning and Realization for Successful Virtual Events

Achieving your virtual event’s goals can be defined as success. But how do you get to know if your event achieved the event’s goals? How do you calculate the Return on Investment (ROI) of your event, which will help you understand whether your event produced the results you anticipated or not?

Curious?

Speaker Engage team hosted a webinar on the planning and realization of Return on Investment (ROI) for the virtual event. The group of experts – Chaitra Vedullapalli, Erin Northern, Raisa Noelle, Samira Rehman – went to great lengths to clarify the intricacies of ROI and its advantages.

The committee discussed their most recent event, the WiC Digital Summit 2021, to explain how they used the best practices to achieve a positive outcome.

Deeper into the discussion, the panelists explored the attendee’s perspective and what they expect from an online event or webinar. The experts explained their efforts to produce high-quality content, as the content is the lifeblood of every successful event. The better your content is, the higher will be your ROI.

planning and realization of ROI

Key Takeaways

  • Enabling Value: Value addition is something that all virtual event attendees search for. If the event adds value to their time spent, they will likely attend the company’s other activities.
  • Platform selection: The webinar addressed the proper platform selection process, where it was unanimously agreed that creating an inviting environment where all attendees feel comfortable and engaged is critical. The platform plays a significant role in customer engagement and helps gain a strong return on investment (ROI).
  • Social media: Social media is at the forefront of today’s marketing environment. Creating sharable social media posts is critical for every event. The advantages and disadvantages of social media were discussed in-depth.
  • Event layout and formation: If the event organizers focus on proper event channeling and formation, they can gain good returns (ROI) and a successful event.
  • Event’s timing: Choosing the right time will help you gain more attendees and ensure a smooth run of your event. The event should not be held before lunchtime, too early in the morning, or too late at night.

There were several issues that the panel discussed and clarified how to resolve them using the proper approach efficiently. The primary aim of the webinar was to assist event planners in finding their event’s blind spot and figuring out how to get it fixed as quickly as possible.

Speaker Engage and Speaker Management

The panel discussed how speaker management plays a crucial role in the success of any virtual event. The event’s reach will soar to new heights if the coordinator chooses a well-informed and accomplished speaker for the event. A speaker who will address the event can advertise the event from their social media and entice more participation, which would help the event.

As an event management SaaS, Speaker Engage helps the event facilitator organize their event quickly and efficiently. To make an organizer’s life more straightforward, the platform serves all on one plate. With its robust marketing features like bulk emailing and social media promotion, the Speaker Engage minimized event coordinators’ efforts in its publicity.

The webinar was more than just meeting prominent voices; it also introduced game-changing strategies for the event planning and organizing community. The panelists shared their perspectives, which are vital to any event’s performance when producing a healthy Return on Investment (ROI).

Watch the entire webinar to get a more profound understanding.

YouTube description:

Excerpts From a Webinar on Understanding ROI Planning and Realization for Successful Virtual Events

A webinar is not just an informative event. It is also an excellent opportunity to advertise your company to potential customers. This can only happen if the audience takes away something substantial from the webinar, or there is a danger that it will be like any other webinar. Watch this video to learn the key takeaways from a webinar on how to host more informative and value-driven webinars hosted by SpeakerEngage.

#ROIplanningandrealization #eventmanagementSaaS #eventplanningandorganizing

Watch the entire webinar to get a better understanding.